At a locally owned fast food place, the woman ahead of my wife and I placed her order and handed the girl behind the counter her credit card.
The cashier grabbed the cell phone from beside the cash register, swiped the card across the top and handed the phone to the customer.
The customer asked, “What am I supposed to do with this?” She looked and acted absolutely confused about what had just taken place.
Retailers can make a sale with just the touch of a button and the swipe of a credit card via their smartphone.
“Clear communication is one of the first ways we build trust,” Dixon says. “So – show your employees how to explain the technology.”
This is relatively new technology – it is being sold at Starbucks now – for $10, buy the unit that plugs into the headphone jack on your smartphone.